In this article, we will have an in-depth analysis of BBA course. BBA stands for Bachelor of Business Administration. It is a general management education course. Students who have passed 12th standard are eligible to pursue this professional course. If you are interested in pursuing a management course right after 12th, BBA will suit you! The article covers topics like course details, duration, eligibility criteria, admission process, syllabus, career prospects and salary details.
Article Overview and Contents
Here is a quick overview of BBA course –
|Name of the course||BBA (Bachelor of Business Administration)|
|Type of course||Bachelor’s Degree|
|Eligibility||Completed 12th standard (any stream)|
What is BBA course all about? What are the common tasks performed by BBA professionals? What is it like to become a management professional? You will find answers to these questions in the coming paragraphs.
BBA: Basic Details
BBA stands for Bachelor of Business Administration. It is a Bachelor’s Degree course that focuses on management and administration studies. It is an undergraduate level course.
BBA is a general management course. Generally, the course doesn’t focus on any specific discipline or sub-field within the field of management. It covers all the basic elements of management education. That’s why it is labelled as a general management course.
This general management course covers basic topics like HR management, organizational behaviour, business communication, management skills, office/organization administration, finance management, business laws, business ethics, accounting, planning, international business, retail management, supply chain management, marketing and operations management.
Exceptions do exist though! Many institutes are known to offer BBA Honours programs. Honours program can be considered to be ‘specialization’ course. Honours course is designed in such a way that apart from covering basic management subjects, it focuses exclusively on a particular discipline (within the field of management).
Examples of such ‘specialization’ BBA courses include BBA in Airport Management, BBA in Finance Management, BBA in Hotel Management, BBA in Retail Management etc. At the end of the day, the nature of the course depends upon the program designed and offered by the institute.
Most institutes offer general BBA course. Some institutes are known to offer BBA Honours courses. While securing admission, students are advised to give attention towards the nature of the course.
In short, based on the course content, BBA programs available in India can be classified into two main types – BBA (General) program and BBA (Specialization) program. As I mentioned before, general BBA program deals with core management subjects. On the other hand, specialization program deals with core management subjects as well as domain-specific subjects.
Which type of course should I choose, you may ask. The answer to this question depends upon your career goals and aim. Do you want to go for an MBA after completing BBA? If yes, a general BBA program will be of help to you!
Do you have a family business and want to jump in right into the action after completing Bachelor’s Degree education? If yes, you may go for relevant specialization program (such as BBA in Family Business).
In short, the type of BBA program you must select depends upon your career goals and aim. Let us talk about the scope of this program now. Will I get a good job after completing this course, you may ask.
Skilled management professionals are in huge demand these days. They are hired by different types of firms/companies/establishments. Almost all businesses, industries, establishments and firms need managers.
They need managers to take care of administrative tasks. Managers are usually hired to carry out high-stakes tasks such as – planning and strategizing, man-management, finance management, materials management, operations management, marketing etc. These tasks are crucial to a firm/company/establishment/industry’s success!
For example – a manufacturing plant without proper operations management team will run into losses! Similarly, a retail chain without a proper marketing strategy won’t generate handsome revenue!
In short, skilled managers are in huge demand these days. But employers usually look for MBA or PGDM graduates! I’m not saying that BBA graduates have to hope at all! Yes, BBA graduates too are hired by employers. But your chances of finding a good job depends on the type of college you pass out from! Yes, if you pass out from a premier BBA college, you will be able to find a decent job with relative ease!
Nature of work and tasks
BBA graduates may work as management professionals in many sectors. If you analyze the hierarchy and structure of any industry or organization, you will be able to notice that management professionals are the ones who oversee the functioning of the whole industry or organization.
Management professionals possess skills and traits like leadership, vision, planning skills, HR skills, communication skills, finance and accounting skills etc. Such skills are essential for running a company, organization or industry.
For any organization or industry to function smoothly, management professionals are required. That’s why they are hired and given the administrative duties. They make sure that staffs are being managed well, operations are carried out efficiently, finance and money matters are being taken care of etc. In short, without them, it is quite difficult to carry forward the functioning of an organization.
Common tasks performed by management professionals include –
- Man management
- Finance management
- Operations management
- Headhunting and talent management
- Inter-department communication and coordination
- Addressing employee grievances
- Carrying out instructions given by upper echelon (managers)
- Marketing and sales operations
- Performance analysis
- Carrying out team meetings and discussions
Other than taking up an office job, BBA graduates may also choose the path of entrepreneurship. They may put their management skills to work and start their own business! Working as an independent consultant is another option available in front of them!
Who will benefit from this program?
12th passed students looking to acquire management skills and education will benefit from BBA program. If you aren’t looking for management education right after 12th, you may go for an MBA after completing relevant Bachelor’s Degree course.
But if you want to get into management sector right after 12th class, BBA program will be of help to you. After completing this course, you may find a managerial job post and start working in desired field.
Let us check out the course details now –
Type of course
BBA stands for Bachelor of Business Administration. It is an undergraduate level Bachelor’s Degree course. It is a general management course (exceptions exist).
3 years. The program consists of 3 academic years. Each academic year is divided into 2 semesters. Each semester lasts for a period of 6 months.
10+2 passed (any stream- science, commerce or arts) from a recognized board (or equivalent) is the minimum educational qualification required. Minimum aggregate marks criteria, if exists, could be anywhere between 45-55% aggregate marks.
There exists two main types of BBA colleges in India – Government colleges and private colleges. Govt BBA colleges are operated by relevant body/wing of the State or Central Government. Private BBA colleges are also known as self-financing colleges. These colleges are operated by private charitable or educational trusts.
In case of Govt colleges, all the expense (such as salary of teaching staff, bills, maintenance cost etc) is borne by the Government. And the Government won’t pass on these expenses to its students! Yes, these colleges provide subsidized education to its students! On the other hand, private colleges are known to charge relatively higher tuition fees.
Here are some of the popular BBA colleges in India –
- Nirma University
- Ness Wadia College of Commerce
- Parul University
- Delhi University
- Kerala University
- RK University
- Dr DY Patil University
- Uka Tarsadia University
- Veer Narmad South Gujarat University
- ICFAI Business School
- Saurashtra University
- University of Mumbai
- IBS, Hyderabad
- Amity University
- Symbiosis International
- Chitkara University
- GLS University
- Manipal University
- SRM University
- Doon Business School
- Marwadi University
- Vishwakarma University
- Hindustan University
- Presidency College
- RCM College
- Bharati Vidyapeeth
- Sharda University
Depending upon the institute, it could be direct admission process or merit based admission process. Reputed institutes are known to follow merit based admission process. Under this setup, marks scored by students in board exam and/or relevant entrance test are taken into consideration. Seats are allotted to deserving candidates on the basis of merit marks obtained by them.
Tuition fees depends upon the following factors – type of college (Government or self-financing), scholarship status of the student, rating of the college etc. On an average, tuition fees could be anywhere between 60-120K INR per year.
Here are some of the core subjects present in BBA curriculum –
- Organizational behaviour
- Communication skills
- Finance management
- Business management
- International business management
- Computer application
- Marketing management
- HR management
- Operations management
- Business laws
- Industrial laws
- Business ethics
- IT (for business)
- Problem solving
- Entrepreneurship skills
- Project work
PG courses and further studies
BBA graduates may go for any PG or PG Diploma course that has ‘graduation’ as the eligibility criteria. It means that they have number of PG course options available in front of them. Some useful and relevant PG courses are –
By pursuing management courses like MBA and PG Diploma in Management, graduates may specialize in disciplines within the field of management.
Career prospects and job opportunities
Management professionals are hired by wide variety of industries, MNCs, offices and organizations. Both government and private job opportunities are available in front of them.
Corporate houses, MNCs, NGOs, Educational Institutes, Healthcare setups, Government organizations, Industries, Finance institutes (banks, private enterprises etc) etc are known to recruit BBA graduates. Actually, the list of recruiters could go on and on, management professionals are needed by many firms!
Under the above mentioned work setups, BBA graduates may take up any of the following job posts –
- Assistant Manager
- HR Manager
- Operations Manager
- Finance and Accounts Manager
- Sales and Marketing professional
- Auditing Assistant
- Executive (Sales, Marketing, Advertising etc)
- Office Assistant/Executive
- Research Assistant
Completing MBA or PG Diploma course will be good, since it will add more value to the CV of a BBA graduate. Pursuing relevant PG course will help one land a better job or climb up the career ladder more efficiently!
Talking about Government jobs, BBA graduates may apply for any government job that required basic ‘graduation’. Banks, Armed Forces, PSUs, Indian Railways, Municipal Corporations etc are places where one may land a job (after clearing relevant entrance test). Other than that, graduates may also appear for Civil Services examination and land administrative roles in the Government.
Other than office job, self employment is another opportunity available in front of BBA graduates. If you are an entrepreneur at heart, you may start your own venture or business. Other than that, working as an independent consultant is another excellent option!
Starting salary depends upon factors such as job profile, profile of the employer, job location, institute from which the employee has completed his education etc. Average starting salary could be anywhere between 10-30k Rupees per month. It depends on the factors mentioned above. Campus placement and the quality of institute (from which one pursues the course) plays a huge role in determining the starting salary figure.