In this article, we will have an in-depth analysis of BBA course. BBA stands for Bachelor of Business Administration. It is a general management education course. Students who have passed 12th standard are eligible to pursue this professional course. If you are interested in pursuing a management course right after 12th, BBA will suit you! The article covers topics like course details, duration, eligibility criteria, admission process, syllabus, career prospects and salary details.
What is BBA course all about? What are the common tasks performed by BBA professionals? What is it like to become a management professional? You will find answers to these questions in the coming paragraphs.
BBA: Basic Details
BBA stands for Bachelor of Business Administration. It is a Bachelor’s Degree course that focuses on management and administration studies. It is an undergraduate level course.
BBA is a general management course. Generally, the course doesn’t focus on any specific discipline or sub-field within the field of management. It covers all the basic elements of management education. That’s why it is labelled as a general management course.
This general management course covers basic topics like HR management, organizational behaviour, business communication, management skills, office/organization administration, finance management, business laws, business ethics, accounting, planning, international business, retail management, supply chain management, marketing and operations management.
Exceptions do exist though! Many institutes are known to offer BBA Honours programs. Honours program can be considered to be ‘specialization’ course. Honours course is designed in such a way that apart from covering basic management subjects, it focuses exclusively on a particular discipline (within the field of management).
Examples of such ‘specialization’ BBA courses include BBA in Airport Management, BBA in Finance Management, BBA in Hotel Management, BBA in Retail Management etc. At the end of the day, the nature of the course depends upon the program designed and offered by the institute.
Most institutes offer general BBA course. Some institutes are known to offer BBA Honours courses. While securing admission, students are advised to give attention towards the nature of the course.
Nature of work and tasks
BBA graduates may work as management professionals in many sectors. If you analyze the hierarchy and structure of any industry or organization, you will be able to notice that management professionals are the ones who oversee the functioning of the whole industry or organization.
Management professionals possess skills and traits like leadership, vision, planning skills, HR skills, communication skills, finance and accounting skills etc. Such skills are essential for running a company, organization or industry.
For any organization or industry to function smoothly, management professionals are required. That’s why they are hired and given the administrative duties. They make sure that staffs are being managed well, operations are carried out efficiently, finance and money matters are being taken care of etc. In short, without them, it is quite difficult to carry forward the functioning of an organization.
Common tasks performed by management professionals include –
- Man management
- Finance management
- Operations management
- Headhunting and talent management
- Inter-department communication and coordination
- Addressing employee grievances
- Carrying out instructions given by upper echelon (managers)
- Marketing and sales operations
- Performance analysis
- Carrying out team meetings and discussions
Other than taking up an office job, BBA graduates may also choose the path of entrepreneurship. They may put their management skills to work and start their own business! Working as an independent consultant is another option available in front of them!
Let us check out the course details now –
Type of course
BBA stands for Bachelor of Business Administration. It is an undergraduate level Bachelor’s Degree course. It is a general management course (exceptions exist).
3 years. The program consists of 3 academic years. Each academic year is divided into 2 semesters. Each semester lasts for a period of 6 months.
10+2 passed (any stream- science, commerce or arts) from a recognized board (or equivalent) is the minimum educational qualification required. Minimum aggregate marks criteria, if exists, could be anywhere between 45-55% aggregate marks.
Depending upon the institute, it could be direct admission process or merit based admission process. Reputed institutes are known to follow merit based admission process. Under this setup, marks scored by students in board exam and/or relevant entrance test are taken into consideration. Seats are allotted to deserving candidates on the basis of merit marks obtained by them.
PG courses and further studies
BBA graduates may go for any PG or PG Diploma course that has ‘graduation’ as the eligibility criteria. It means that they have number of PG course options available in front of them. Some useful and relevant PG courses are –
By pursuing management courses like MBA and PG Diploma in Management, graduates may specialize in disciplines within the field of management.
Career prospects and job opportunities
Management professionals are hired by wide variety of industries, MNCs, offices and organizations. Both government and private job opportunities are available in front of them.
Corporate houses, MNCs, NGOs, Educational Institutes, Healthcare setups, Government organizations, Industries, Finance institutes (banks, private enterprises etc) etc are known to recruit BBA graduates. Actually, the list of recruiters could go on and on, management professionals are needed by many firms!
Under the above mentioned work setups, BBA graduates may take up any of the following job posts –
- Assistant Manager
- HR Manager
- Operations Manager
- Finance and Accounts Manager
- Sales and Marketing professional
- Auditing Assistant
- Executive (Sales, Marketing, Advertising etc)
- Office Assistant/Executive
- Research Assistant
Completing MBA or PG Diploma course will be good, since it will add more value to the CV of a BBA graduate. Pursuing relevant PG course will help one land a better job or climb up the career ladder more efficiently!
Talking about Government jobs, BBA graduates may apply for any government job that required basic ‘graduation’. Banks, Armed Forces, PSUs, Indian Railways, Municipal Corporations etc are places where one may land a job (after clearing relevant entrance test). Other than that, graduates may also appear for Civil Services examination and land administrative roles in the Government.
Other than office job, self employment is another opportunity available in front of BBA graduates. If you are an entrepreneur at heart, you may start your own venture or business. Other than that, working as an independent consultant is another excellent option!
Starting salary depends upon factors such as job profile, profile of the employer, job location, institute from which the employee has completed his education etc. Average starting salary could be anywhere between 10-30k Rupees per month. It depends on the factors mentioned above. Campus placement and the quality of institute (from which one pursues the course) plays a huge role in determining the starting salary figure.